Client: Consultoría Group
Product: Institutional Brochure
Format: Printed trifold Release
The challenge was to create a compact communication piece that conveyed professionalism, clarity, and brand identity within a highly constrained format. My role focused on designing a trifold brochure that organized key information—services, methodology, and value proposition—into a visually structured and accessible layout.
🎯 Project Objective
To design a presentation brochure that clearly communicates Consultoría Group’s consulting services, reinforcing their professional positioning and supporting promotional efforts in corporate environments.
🔍 Strategic Insight
In the consulting sector, visual communication must project trust, structure, and dynamism. A trifold brochure demands precise hierarchy and efficient use of space. The design needed to reflect the brand’s identity while presenting essential content in a way that was both organized and engaging.
💡 Creative Approach
The brochure was built on a grid system inspired by the diagonal lines and color palette of the brand’s isotype, creating a dynamic cover that conveys movement and direction.
Inside, the structure highlights:
• Core services
• Consulting methodology
• Functional elements such as a visual checklist and timeline
⭐ Outcome
A visually compelling, strategically aligned trifold brochure that merges brand identity with functional communication. The final piece delivers clarity, structure, and a professional tone that supports Consultoría Group’s presence in corporate environments.
